Commercial Real Estate Brand Development

Project Proposal

Hanna Peard

Welcome.

Hanna, We are excited to partner with you to develop a modern and fresh brand presence for your emerging brand in the commercial real estate sector.

Our goal is to position your brand as a high-end figurehead in Brisbane, crafting a sophisticated image that reflects your ambition and expertise.

By leveraging personalised branding strategies and embracing a unique creative direction, we aim to cultivate an interesting and distinct aesthetic for your brand that sets you apart in a crowded market. This identity will not only resonate with the upscale clientele you aim to attract but also provide a scalable foundation, enabling you to expand your business to any level you envision.

Whether you plan to dominate the local market or extend your reach nationally, our tailored branding approach will ensure that your brand grows seamlessly with your aspirations.

About Us

At the heart of our expertise lies the realm of high-end branding, where our approach is meticulously guided by data-driven methodologies.

Our proficiency transcends mere logo creation; we are dedicated to orchestrating a comprehensive brand experience. From meticulously crafting a resilient visual brand strategy to orchestrating a seamless brand introduction across an expansive array of touchpoints, encompassing print, digital interfaces, and the dynamic landscape of social media, our commitment ensures the holistic success of your brand journey.

We've included some more information at the end of this document.

Your brand is the single most important investment you can make in you business

Scope

YOUR BRAND CREATION

Embarking on a journey to establish your new brand within the competitive Brisbane commercial real estate market, our discussions have unveiled numerous opportunities for crafting a distinctive identity from scratch. This initiative is designed to position your brand as a leading authority in the upscale commercial property sector, featuring a sophisticated, timeless design that introduces and establishes new traditional elements.

Crafting a New Narrative in  Commercial Real Estate

Scope & Investment

Based on your detailed briefing  we've outlined your project scope including a full suite of deliverables designed to build your brand’s visibility and appeal from the ground up:

[ BRAND ]
Approx 1 - 2 wk turnaround
A$1,700.00 Fixed Price

  • Brand Strategy
    Development of a comprehensive strategy that defines your brand's mission, vision, core values, and positioning to ensure a coherent identity across all channels.


  • Brand Moodboard
    A visual collage that captures the essence, tone, and aesthetic direction of your brand, serving as a reference point for design and communication decisions.

  • Business Trading Name
    Creation of a new trading name that reflects your market position and aspirations.

[ IDENTITY ]
Approx 3 - 6wk turnaround
A$4,500.00 Fixed Price

  • Brand Visual Creative Direction
    Establishing a visual language that includes colour schemes, typography, imagery, and overall aesthetic that will communicate your brand's values and appeal to your target audience.

  • Brand Mark Primary & Secondary Logo

  • Colour Palette
    A carefully curated selection of colours that represent the brand's personality

  • Font Selections
    Strategically choosing typefaces that complement the brand's personality

  • Brand Guidelines
    A comprehensive set of rules and standards that define how a brand should be visually and verbally represented across various mediums, ensuring consistency and maintaining the brand's integrity.

[ PRINTED COLLATERAL ]
Approx 1 - 2 wk turnaround

  • Business Card Design A$350.00
    High-quality business cards to make a strong first impression.

  • Letterhead Design A$250.00
    Custom letterheads that underscore your brand's premium status.

[ DIGITAL COLLATERAL ]
Approx 1 - 4 wk turnaround*

  • Email Signature A$280.00
    A professionally designed email signature in line with your brand identity.

  • Canva Brand Suite A$3500.00
    A comprehensive suite of Canva Brand Templates,
    including editable For Lease / Sale brochures, submission templates for proposals and reports, and social media template designs.
    This suite provides flexibility and a unified marketing approach, ensuring all materials are visually aligned with your new brand aesthetic.
    *Turnaround time subject to the extent of designs

This comprehensive branding package will not only launch your new brand but also position it strongly to attract and engage clients in the Brisbane commercial real estate market.

FAQ’s

  • Font licenses, printing costs, custom photography, specialty website plugins, domain names, email management and IT support are a few of the things that we cannot include up front - we will always be transparent with these costs. Additional website requirements or anything out of scope will always be approved by you before purchasing.

  • Definitely!
    We work with a number of professional printing presses that offer trade rates, so we are more than happy to assist in your printing process at no extra cost.

  • We offer payment plans on any project over AUD 5000. A deposit is required to book your project into our calendar. The remaining payments are broken up across the project timeline so that you can confidently invest in your business with ease.
    We are more than happy to dicuss an udeal break up of amounts with you

What Now?

We will leave you with this detailed document for your review and consideration as you contemplate embarking on your brand journey with us.

Upon your decision to proceed, we require a deposit, tailored to your selected services, to secure your position in our calendar.

 

If you have questions…

Let's chat!

Thanks Hanna,

Learn more about us in the next few pages

We’re an independent design studio specialising in developing impactful brand identities. 


Solving problems with creativity and creating considered visual solutions for forward-thinking brands.

We specialise in collaborating with founders (like yourself) to build brands that become the talk of the town by intertwining strategic thinking with strong design. People often say our work is bold, charismatic and oozes personality –  so we think this is our specialty.

We're in the business of keeping things lighthearted, honest and giving the people what they want, which is why the below doesn’t beat around the bush and quickly lists what we do and what we charge. But, we’re here to convince you that our studio is so much more than a list of services and a number on a page, and by the end of this scroll we hope you want to work with us because you feel we are right up your alley and would be a good fit for your project - not just because the price is right.

Our capabilities include brand identity, strategy, direction, packaging, and websites – covering everything in between. Whether you operate an e-commerce shop, provide creative services, run a not-for-profit, or are an emerging start-up, as long as you’re a nice person who’s ready to give it a good crack, you’re welcome in our world.

No Agency, led by Tess Maguire with over 15 years of industry experience, operates independently and collaboratively with a network of external creatives. Embracing our small-team philosophy, we proudly eschew traditional agencies, preferring to chart our own, less pretentious course.

 

Trusted by the likes of :

The Surf Yamba

Mister Zimi

a beauty

Brisbane Radiology

Alpha H

Essa

The Surf Yamba Mister Zimi a beauty Brisbane Radiology Alpha H Essa

OUR APPROACH

 

Shoes off, feet first, we're welcoming, forward- thinking, and we love flexing our imagination muscles.

We don't follow a strict set of systems, and we're mostly shooting from the hip.

We keep our minds wide open, always eat our lunch before lunchtime, never take ourselves too seriously, and trust that a shitty idea is usually followed by a good one.

CAPABILITIES

Our capabilities include brand identity, strategy, direction, packaging, and websites - and everything in between.

Whether you operate an e-commerce shop, provide creative services, run a not-for-profit, or are an emerging start-up, as long as you're a nice person and ready to give it a crack, you're welcome in our world.

You can find some of our case studies

BRAND IDENTITY

Our bespoke signature service, distinct style and what we are proudly known for (and, most likely the reason you're here). Creating a cohesive identity is the cornerstone of brand triumph.


Incl. 30-min Clarity Call, Mood boards, 1 x Wordmark Logo, 1 x Submark Logo, Colour Palette,Typeface Suggestions, Instagram Branding, PDF Brand Guidelines, 2 x Collateral Pieces + 2 x Revisions

WEBSITE DESIGN

Ready to invest in digital-home that sells while you sleep? Or are you looking for a scroll-stopping website to increase conversion of your services? Either way, we offer both custom and semi-custom options to suit your budget and timeline.


Custom quoted per project.

DESIGNER IN RESIDENCE

DiR let's us dive headfirst into your business on a ful- time basis, but without the long-term commitment. Whether you have a never ending list of things to-do, want us to lead a particular design project, or help your team with a big campaign. Bring Ally into your team for as short as one-month, or as long as three-months.

By Application. Limited spots

BRAND STRATEGY

Bringing clarity to your big plans and putting pen-to- paper for your brands' future. Your strategy and narrative drives your identity by honing in on your story, purpose, point of view and USP


Incl. 1:1 90 min Strategy Session & Workshop +PDF Strategy Deck (which will turn into your Brand Guidelines) + 1 x Revision

PACKAGING

You've poured your blood, sweat and tears into formulating and creating the *perfect* product, now let's do the same for the packaging. On a crowded
shelf, we make sure your packaging turns heads, walks off shelves, and creates unboxing moments. Are you ready to become the most sought-after product in your industry? If so, step this way.


Custom quoted per project.

MONTHLY RETAINERS

Opting for a monthly design retainer is akin to securing a dedicated design ally for your small business. It's your ticket to a consistent, cost-effective approach to your design needs, providing flexibility, quick turnarounds, and priority service. Plus, it's a long-term love affair that lets you plan your design moves strategically. Say goodbye to your long to-do list, and hello to spending more time on what you love.

Minimum commitment 3-months. Limited spots.

BRAND REFRESH

Everything in our brand identity - except the logo suite, because you already have that. Aimed specifically at evolving founders that are feeling pulled towards a new audience through a refreshed brand strategy and visual language.


Incl. Mood board, Colour Palette, Typeface Suggestions, Instagram Branding, PDF Brand Guidelines, 2 x Collateral Pieces + 2 x Revisions

SOCIAL MEDIA SUITE

Your Instagram profile is the face of your brand, and is often the first place your audience will go to do a 'vibe check. Overcome posting-paralysis by getting us to design custom templates to help you post confidently and consistently, with engaging and on-brand content.


Incl. Grid Strategy, 5 x Grid Posts, 3 x Carousels, 4 x Story/Reel Covers, Tutorial Video + 1 x Revision. Delivered via Figma or Canva (+ $250)

HOURLY RATE SERVICES

For everything else that doesn't come under the usual banners. We're talking miscellaneous brand collateral, merch design, launch posts, proposal documents, business cards, menus, illustrations, email design templates or pitch decks - you name it. Plus, all our No Agency clients receive a 'mates rates' discounted hourly rate.